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LOGICIANSOCIAL
The finished Crown Chaos Kitchen interior with clown mural, neon lighting and painted vault doors
Case studies

Hospitality design · Bradford

Crown Chaos Kitchen

Brand pattern, interiors, signage, shop front and packaging — designed as one.

By Logician Design & Marketing Lab

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A look around the finished venue.

The brief

A delivery brand with a space to match.

A ghost kitchen just off Great Horton Road, Bradford, with room to dine in. We designed a connected identity for the venue and its takeaway packaging, built around Crown’s “Welcome to the Madness” theme.

Client
Crown Chaos Kitchen
Scope
Brand pattern · Interior concepts · Signage · Shop front · Packaging

Brand & interiors

One pattern. Three themed booths.

Gold crowns and stars on purple connect the walls and packaging. Joker, Ariana Grande and Godfather booths bring separate themes into the same space.

Crown’s gold crown and star pattern on a purple feature wall
Crown pattern · Finished
Finished Joker-themed booth with hand-painted mural and neon lighting
Joker booth · Finished
Finished Ariana Grande-themed booth with a hand-painted portrait
Ariana Grande booth · Finished
Finished Godfather-themed booth with portrait mural and neon quote
Godfather booth · Finished

Concept → finished

The Madness wall

The clown mural and neon became the centrepiece. The concept’s metal vault doors were realised as spray-painted vaults and gold bars.

Concept render of the Madness wall with twin gold vault doorsConcept
Original concept with metal vault doors.
Finished Madness wall with clown mural and spray-painted vault and gold barsFinished
Finished mural with painted vault details.

Signage & shop front

Taking the identity outside

We explored a neon crown outline for the entrance. The finished frontage carries illuminated Crown branding above the door.

Shop front concept with a large neon crown outlineConcept
Neon crown frontage concept.
Finished Crown Chaos Kitchen shop front at nightFinished
The completed shop front at night.

Packaging

The same identity, ready to go

The crown logo, purple-and-gold pattern and “The Chaos Kitchen” name carry through to the printed bags and boxes.

Crown takeaway bag design render with gold logo on purpleConcept
Takeaway bag design.
The printed Crown takeaway bag shown inside the venueFinished
The printed bag.
Crown takeaway box design render with repeating crown patternConcept
Takeaway box design.
The printed purple and gold Crown takeaway boxFinished
The printed box.

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